McLaren Makes Known Partnership With A Crypto-Based Company

Written By Uche Dozie

Eight out of ten teams in formula one have a crypto-based company as a sponsor.

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McLaren has announced a multi-year partnership reported to worth millions with the cryptocurrency exchange called OKX.

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“We are excited to announce a major multi-year partnership with OKX, one of the largest cryptocurrency exchanges by trading volume, as a Primary Partner of the McLaren Formula 1 Team and McLaren Shadow esports Team from 2022.

“McLaren says the relationship with the company OKX will improve “the team’s global fan experience, providing fans with exciting opportunities and product innovations to bring fans closer to the action.

“Other F1 teams have also been involved in blockchain partnerships and sponsorship deals. In February, Oracle Red Bull Racing announced a sponsorship deal with Singapore cryptocurrency exchange Bybit.

And last week, the Mercedes AMG Petronas team announced plans to launch an NFT collection with its cryptocurrency exchange partner FTX US. “We are thrilled to announce this primary partnership with OKX ahead of the Miami GP.

In a rapidly evolving field, OKX is a long-established crypto brand that brings innovation, analytics and accuracy to accomplish great things.” Zak Brown, CEO, McLaren Racing, said.

Haider Rafique, Chief Marketing Officer, OKX, expressed delight over their partnership with McLaren. “The McLaren brand stands for everything that is great about F1. Speed, reliability, and performance are at the core of any top-class crypto trading platform.

We innovate on our platform every day, ensuring the highest trade execution speed to our users, requiring ‘pit-like’ team collaboration and instincts.

“It will be recalled that the F1 team in June 2021 released the news of a partnership with Turkish cryptocurrency exchange Bitci to launch a fan token for its F1 team. It however ended relationship with the organization in February this year.

Meanwhile…

Hamilton Spoke Out On The Planned Illegalisation Of Abortions By The US Supreme Court. Lewis Hamilton has spoken out following reports the Supreme Court of the USA plans to abolish women’s right to abortions:

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“I love being in the States, but I can’t ignore what’s going on right now and what some in the government are trying to do to the women who live here.” “Everyone should have the right to choose what they do with their bodies. We can’t let that choice be taken away” Hamilton said.

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