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USL Seal Landmark Streaming Deal Ahead Of Season Opener

Written by Oluwaseun Oyediji

Ahead of the first-ever opening games of the USL Super League, the new Division One professional women’s soccer league has announced a streaming platform for the season opener. Beginning play in the United States (U.S.) this summer, Peacock announced that the streaming service will become the “Official Home of the USL Super League,” beginning in the league’s inaugural season.

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The multi-year agreement is the centerpiece of an expanded partnership with NBCUniversal that will see additional USL leagues and properties leverage NBC Sports Next’s SportsEngine Play streaming service and innovative digital products.

115 matches, combined – will be available to stream on Peacock for fans in the United States from the opening matchday of the season slated for August 17-18, 2024.

Since 2020, Peacock has become a vital destination for soccer fans in the United States with its critically acclaimed coverage of the Premier League, Telemundo’s record-breaking Spanish-language coverage of the FIFA World Cup, and football at the Olympic Games.

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The USL Super League is the newest addition to Peacock’s women’s sports offering, which includes the Olympics, FIFA Women’s World Cup, Big Ten basketball, championship golf, and more.

“We are thrilled to partner with NBCUniversal and Peacock to provide a world-class viewing experience for USL Super League fans across the country,” said Amanda Vandervort, USL Super League President.

“NBC Sports and Peacock have raised the bar for soccer coverage in the United States, and their commitment to the USL Super League is a testament to what we are building. It affirms the Super League’s integral role in elevating women’s soccer and bringing more opportunities for players, coaches, and fans in the women’s game. Our matches will be easily accessible for fans in one place, and we look forward to working with Peacock to build the Super League into a global leader both on and off the field, while also partnering with NBC Sports Next’s SportsEngine Play to reach millions of young athletes and their families.”

Meanwhile...

The USL Super League is the newest professional women’s football league in the United States, sanctioned by U.S. Soccer to compete at the Division One level.

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The inaugural season features eight clubs: Brooklyn FC, Carolina Ascent FC, Dallas Trinity FC, DC Power FC, Fort Lauderdale United FC, Lexington SC, Spokane Zephyr FC, and Tampa Bay Sun FC. The Fall Schedule was recently released, featuring 14 matches per club between August and December, before the league pauses for a winter break.

The USL Super League media rights agreement is part of a newly expanded partnership between the United Soccer League and NBCUniversal.

The partnership was established in 2021, when the USL engaged NBC Sports Next to launch a new digital network for the league and clubs.

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